About Me
As a designer, I harbour a profound passion for design strategy, illustration, typography, and storytelling. With a distinguished career spanning the EdTech, travel, healthcare, marketing agency, and music industries, I am committed to harmonizing user needs and behaviors with stakeholder business objectives.
My strengths lie in my creativity, adeptness at ideation, empathetic approach to user experience, and proficiency in overcoming seemingly insurmountable challenges.
Experience
Aug 2023 - Present
UX/UI Consultant
Freelance
Designed the mobile app interface and website for clients in the health and hospital industry, ensuring intuitive navigation and user-friendly interfaces for patient management systems and educational resources. Crafted custom website designs for music learning platforms, integrating multimedia elements to enrich the user experience and facilitate learning. Developed user-centric website designs for logistics companies, optimizing workflows and enhancing usability for efficient supply chain management. Created visually captivating website designs for music marketing agencies, aligning with industry trends to showcase client services and bolster online presence. Redesigned website interfaces for distillery clubs, incorporating modern design elements to elevate brand identity and captivate visitors.
May 2022 - July 2023
UI/UX Designer
Edustoke Pvt. Ltd.
Transform wireframes into engaging visual designs, ensuring smooth on-screen interactions. Design various digital assets including infographics, presentations, Google Ads, and social media posts for Edustoke.com. Collaborate with cross-functional teams to create consistent UI/UX designs across desktop, tablet, and mobile apps. Present design concepts to internal stakeholders and external clients, incorporating feedback for refinement. Stay updated with the latest design trends by following relevant media such as blogs, websites, and apps (Medium, Dribbble, and Behance). Work closely with front-end and Backend Developers to ensure seamless integration of great design.
Jan 2021 - Apr 2022
UI/UX Designer
Blueberry Travels
Collaborate on UX and Ul design work across desktop, tablet and mobile apps at an Enterprise level. Transforms wireframes into engaging visual designs providing thought and insight into the onscreen interactions. Responsible for all UI design decisions to create visually stimulating and delightful designs such as style guides. Create all sketches, wireframes and mocks to communicate user flows and interactions. Keep me updated with the latest design trends by following relevant media such as blogs, websites & apps (Medium, Dribble & Behance) Works closely with Front End & Backend Developers to ensure great design
Feb 2019 - Jan 2021
UI Designer
Crystal Travel (Province Infotech Pvt. Ltd.)
Worked as an Ul Designer in the Research & Development team. Responsible for the creation of all aspects of design for corporate branding and promotional materials such as website pages UI, e-mailers, newsletters, logos, flyers, social media banners and newspaper advertisements (UK Newspaper). Created all sketches, wireframes and mocks to communicate user flows and interactions. Works closely with the R&D team to ensure great design output for marketing materials.
Jun 2018 - Feb 2019
UI Designer
Togedr
Worked as an Ul Designer in the Designing team. Responsible for the creation of Website UI Layouts, Wireframes, Packages Pdf, Banners, and Social Media Posts.
Feb 2017 - Jun 2018
Graphic & Web Designer
Floor and Furnishings
Worked as a Graphic and Web Designer in the design team. Responsible for the creation of catalogues, brochures, books, tapes, tags, and facade banners. Independently designed Ul & managed the company’s website www.fandf.in
- Uploading new banners,
- Removing old banners,
- Editing and uploading of images,
- Preparing mailers etc.
Sep 2015 - Dec 2016
Content Executive (Photoshop Artist)
Grofers India Pvt. Ltd.
Worked as a Designer/Editor in the Design team, wherein I converted the clicked RAW images by adjusting colours and save into jpeg for further editing. Edited product images for uploading on their app. Prepared Promotional Banners for various grocery and freshly produced items. Managed the database of Shoot Raw Images clicked by various Photographers. Assign these images further to teammates for editing. Performed Quality checks of the edited images, according to the guidelines of the Company/App. To assign tasks to all editors, as per the criteria. Compilation of all data for Uploading.
Skills
Adobe Photoshop
Pro
Adobe Illustrator
Pro
Adobe XD
Pro
Sketch
Excellent
Figma
Excellent
Zeplin
Pro